event2026-04-22 schedule8 min read labelCraft
The anti-slop checklist: 11 details that separate AI work from AI slop
If your work looks like AI work, you've already lost the brief. A field guide to the details we obsess over.
Every week, a student sends us a piece of work and says "why does this still look like AI?" This list is our honest answer.
The eleven things below are what separate work that gets booked from work that gets scrolled past. They're not hacks. They're the same details working photographers and DPs have obsessed over for forty years.
The short version
We write these pieces for our students, not for SEO. If you want the full version, the course is the format that actually changes how you work.
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